Wool has inherent natural properties that benefit the planet in so many ways. The planet is choking from waste plastic and man-made fibres that are being discarded in its oceans and the land every single day. In terms of consumer fibre choice there is still a disconnect as to what contributes to being man-made, synthetic […]
Wool is biodegradable in soil or water. When wool is disposed of in soil or water, it takes a very short time to break down, whereas most synthetics and plastics are extremely slow to degrade, if at all. At the end of its useful life, wool can be returned to the soil or the marine […]
Carpet cleaning safety. Wool carpets have a natural resistance to spills and stains and can be cleaned easily with a natural water solution of mild detergent. Unlike polypropylene carpets which are cleaned with bleach, leaving toxic residues. Choose Safety, #ChooseWool.
The Campaign for Wool hopes that the publicity surrounding the plastic contamination of our world has […]